A magical website to inspire young readers

that would make young readers and parents feel welcome. Her goal? To get parents excited to dig into her blog, podcast and community, and schools and festivals excited to book her for speaking gigs. To capture the magic of reading for her young audience, we curated a quirky colour palette of bold primary colours, complemented by whimsical, organic doodles that remind us of kids’ drawings. Her branding feels warm, inviting and playful - just like her podcast and speaking persona.