MAMA RISING
A polished brand presence to empower matrescence worldwide
BRANDING, collateral, WEBSITE
Meet
Mama Rising
One of our favourite long-time clients, the powerhouse matrescence activist Amy Taylor-Kabbaz,
needed a simple yet professional website to promote her Mama Rising Accreditation Program and connect people with local Mama Rising Practitioners. We rolled up our sleeves and got to work crafting a chic professional brand that balances the softness, intimacy, and warmth of Amy's original branding with a distinct 'corporate edge'. We wanted the Mama Rising brand to be taken seriously yet feel organic, warm and comforting. As the project unfolded, the website expanded to include landing pages for The Global Matrescence Foundation, a philanthropic branch of Amy’s business dedicated to supporting mothers worldwide who are championing change and bringing the concept of matrescence into their local communities.