Sophia Arthur
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Meet

Sophia Pallas

business owner, copywriter

You know how when you go to a website and there’s a sales page there and it says things like ‘Buy now!’ and ‘Are you in?’ and ‘Time’s running out!’

Well, that’s what Sophia does and she’s ace at it. She’s a copywriter for wellness businesses and her main shtick is that she writes copy that doesn’t suck.

Sophia came to us needing a re-brand – to nab the kind of clients she REALLY wants and (hopefully) deter the ones she DOESN’T want.

Here’s what we did for Sophia…

the brand

We like to really get to know our clients and make their branding properly match their vibe.

Sophia is bright and vibrant so we went with a dull and subdued palette. Just kidding. We went pre-school-level, brand-new-box-of-Crayolas, mega-bright on that situation.

Warm primary brights of pink, red and yellow make up the bulk of this rebrand with deeper greens and reds to give a sophisticated, almost tropical vibe.

Kind of makes you want to drink a bubble gum coloured cocktail with a little umbrella sticking out of it right?

2022 Moodboard

the website

Sophia does service-based work so nabbing those clients ASAP is our main focus.

There should be no obstacles on a website like Sophia's. Clients need to know what she does (fast) so they can click through and book her services (yay!).

We went with a straight forward (yet very upbeat) design that gets straight to the point.

No one has time for 50 rhetorical questions and 5-minute scroll down to find the first buy button.

let’s get this show

on the road.
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We'd love to chat with you about how we can create an online presence that you’re truly proud of, how we can help you make the impact you want to make, and what parts of your creative to-do list we can take off your plate.

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