Hot pink and gold are the feature colours for Jen's bold brand with lighter pinks, marbles and greys thrown in for fancy pants times.
When Jen's customers visit her site we want them to think 'Yes! I'm a badass business bitch but I also like to party!'
Like when you put very affordable and tasty prosecco in crystal champagne flutes. It's luxe, but realistic.
With the aforementioned terrifying customers in mind, we kept the design super simple and easy to navigate.
With busy mothers as the target demographic, we have to assume they're going to jump up at any moment to stop their toddler toppling off the couch or to confiscate the matches before their ten-year-old sets the house on fire.
Everything has to be accessible in less time than it takes for a child-led disaster to occur. That was our main motto when working on Jen's site.
let’s get this show
on the road.
We'd love to chat with you about how we can create an online presence that you’re truly proud of, how we can help you make the impact you want to make, and what parts of your creative to-do list we can take off your plate.